Shamaeel Ansari

Shamaeel pioneered the designer lawn market in Pakistan through her collaboration with the Crescent Group of Industries. From 2009-2012, she was a leader in the lawn industry for the international supply of Mass Apparel Fabric (Shamaeel-Sitara Premium Lawn), and was ranked for three consecutive years among the Top 5 in the lawn market. Shamaeel is also the only designer in Pakistan to have chartered international markets and resources. She has worked across a network of international trade fares such as Market Week NYC, Heimtex Germany, and Magic U.S.A which led her to bring Donna Karen to Pakistan while developing products for companies such as Club Monaco, Canada and Eddie Bauer. These, among other associations, continue to catapult her brand both as a highly exportable product and, for countless international clients, a highly revered occasion. Winner of the Lux Style Award 2011 for Achievement in Fashion, Shamaeel's reign has evolved from the regal to the truly iconic. In her role as a mentor, Shamaeel serves on the board of directors of the Asian Institute of Fashion Design and Pakistan Institute of Fashion Design where she conducts lectures on technology of fashion and the business of fashion merchandising. A graduate in finance and corporate law from the University of California in Berkeley, Shamaeel was the Chairperson of the Fashion Pakistan Council from 2010 -2013 and is now the advisor where she continues to cultivate the national narrative on fashion

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